Evaluation- Question II

"How effective is the combination of your main product and ancillary texts?"


To answer Question II of the evaluation, we decided to create a video discussing all three of our media products and how they interlinked with each other. In the video, we talk about how all of our products (digipak, advert and music video) are not only effective on their own as individuals, but are especially effective and realistic when united. Images, fonts, colour schemes, sex appeal and other themes are mentioned and we also answer why our particular target audience would enjoy our products. In addition, the group has argued that we have created a fourth product, the artist, using Richard Dyer's Star Image theory as in the pop genre, artists are more marketable than ever before. Other theories are briefly discussed and we say why we chose to weave those particular theories through our media products. Justifications have been made in this conversation about design choices and creative decisions throughout the processes.
We decided to make a video so we could have images and videos to emphasise what is being said in the commentary. This also makes a much more immersive viewer experience. I hope this is just some evidence that shows how far we have gone to create the very best and realistic media products using our skills with digital technology.